Ways to Improve your Google PageRank
Written by admin on October 15th, 2009 in SEO, Search Engines.
You may not know this, but Google PageRank was developed by Larry Page of Stanford University when he and Sergey Brin were developing a new search engine. That search engine became Google, the most used search engine ever. PageRank is a patented method to measure page relevance and importance. The scale goes from 0 to 10, with 10 being best. It should not be confused with “high rankings” because it is a Google link analysis algorithm.
The equations used in the PageRank algorithm are kept secret, but there are a few things known about it that can help you increase your Google PageRank.
Traffic matters, so do what you can to get more visitors and more page views for your site.
A Google sitemap helps. A hastily or poorly made sitemap can hurt your PageRank.
Contents of the individual pages generate better PageRank karma when they are relevant. In other words, if your website is about women’s shoes, you should add pages about shoe outlets, shoe care products, shoe repair, etc. But a perfume page would be considered irrelevant.
The older the site, the better, but newer content helps out. So, an established site that is updated frequently is best.
Outbound links from your site to other highly ranked sites that are relevant – meaning they share at least one search term – helps your page out.
Links from sites with high Google PageRanks are very beneficial for your site.
Links from sites with domain extensions .org and .edu are helpful to your PageRank
Sites that show up in the top 10 results for local map searches for some reason are more likely to appear at the top of “regular” search results, too.
Don’t use link farms. If the algorithm finds out, it will hurt your PageRank.
Sites that use devious techniques including spamming links can not only hurt your PageRank, but can get you banned from Google searches.
Perhaps the most important thing is that the size of your site, and the density of high quality content will help you in the long term more than anything.
While you shouldn’t gear every word you put on your site toward maximizing your PageRank (particularly since nobody has found a way to do that), you should keep these principles in mind because even regardless of PageRank, they are signs of a high quality site.